Blog Post to Social Media Adaptation Prompt
Purpose
Convert a blog post into platform-optimized social media posts that drive engagement and traffic while respecting each platform’s culture and conventions.
Input Requirements
Provide the following information:
- Blog Post Details
- Title:
- URL:
- Key Points:
- Target Audience:
- Tone:
- Target Platforms
- Twitter/X
- Bluesky
- Mastodon
- Threads
- Campaign Context
- Campaign Name:
- Publishing Schedule:
- Primary Goal: (awareness/traffic/engagement/conversion)
Adaptation Strategy
Content Analysis
First, analyze the blog post to extract:
- Core Message: What’s the single most important takeaway?
- Supporting Points: 3-5 key insights or data points
- Hooks: Surprising stats, controversial opinions, or compelling stories
- Visuals: Charts, diagrams, or screenshots that could be shared
- Call to Action: What should readers do after seeing the post?
Platform-Specific Adaptations
Twitter/X (280 characters)
Thread Strategy (Recommended for blog promotion):
Tweet 1 (Hook):
Thread 🧵
---
Tweet 2 (Problem):
---
Tweet 3-5 (Key Points):
---
Final Tweet (CTA):
Full breakdown:
# #
Single Tweet Strategy (For quick promotion):
Read more:
# #
Optimal Timing: Post thread opener within 24 hours of blog publication, then reshare 1 week later with different hook
LinkedIn (1200-1500 characters)
Thought Leadership Format:
Here's what I learned:
→
→
→
---
Full article:
# # #
Optimal Timing: Post within 48 hours of blog publication (Tuesday-Thursday, 9-11 AM)
Bluesky (300 characters)
Standard Post:
Thread Strategy (For deeper engagement):
Post 1:
Wrote about this:
Thread below 🧵
---
Posts 2-4:
---
Final Post:
Optimal Timing: Post within 24 hours, consider custom feed submission
Mastodon (500 characters)
Standard Post with CW:
CW:
Full post:
# #
Thread Strategy:
Post 1:
CW: , long thread
Wrote about :
Thread ( posts) 🧵
---
Posts 2-N:
---
Final Post:
Optimal Timing: Instance-dependent; engage with local timeline first
Instagram (2200 characters + visual)
Carousel Post (Recommended):
Image 1 (Title Slide):
Images 2-9 (Key Points):
Image 10 (CTA):
Link in bio:
Caption:
Optimal Timing: Post 2-3 days after blog (allows time to design carousel)
Tone Adaptation Matrix
Adjust tone based on platform culture:
| Platform | Tone Adjustment |
|---|---|
| Concise, punchy, conversational (hot takes acceptable) | |
| Professional, thoughtful, story-driven (avoid clickbait) | |
| Bluesky | Authentic, technical-friendly, anti-algorithm (no engagement bait) |
| Mastodon | Considerate, accessible, community-minded (use CWs) |
| Visual-first, narrative-driven, inspirational | |
| Threads | Casual, conversational, Instagram tone without heavy visual |
Hashtag Strategy by Platform
- Count: 1-2 max
- Style: #DevOps #CloudNative
- Placement: End of tweet
- Count: 3-5
- Style: #SoftwareEngineering #TechLeadership #CloudComputing
- Placement: End of post, after “—” separator
Bluesky
- Count: 1-2 (feeds > hashtags)
- Style: #DevOps #TechBlog
- Placement: End of post
Mastodon
- Count: 3-5
- Style: #CamelCase for accessibility (#DevOps not #devops)
- Placement: End of post
- Count: 20-30
- Style: Mix of broad and niche
- Placement: After several line breaks in caption
Visual Asset Recommendations
For each blog post, prepare:
- Quote Graphics: Pull compelling quotes for Instagram/LinkedIn
- Data Visualizations: Charts or stats for Twitter/LinkedIn
- Thread Images: Header image for Twitter thread opener
- Carousel Designs: 6-10 slides for LinkedIn/Instagram
- Blog Thumbnail: Open Graph image for link previews
Publishing Schedule Template
Day 1 (Blog Publish Day):
- Twitter thread (within 2 hours of blog going live)
- LinkedIn post (same day, different time zone)
- Mastodon post (with CW, link to blog)
Day 2-3:
- Bluesky post + thread
- Instagram carousel (design required)
Week 2 (Evergreen Reshare):
- Twitter single tweet (different hook)
- LinkedIn reshare (rewritten, different angle)
Month 2+ (Evergreen Content):
- Quarterly reshares with updated context
- Respond to related discussions with blog link
Quality Checklist
Before posting, verify:
- Character Limits: All posts within platform limits
- Links Work: Blog URL is correct and accessible
- Alt Text: All images have descriptive alt text (Mastodon/Bluesky required)
- Hashtags: CamelCase for accessibility, platform-appropriate count
- Content Warnings: Mastodon posts have CWs if needed
- Tone Match: Each post sounds native to its platform
- Call to Action: Clear next step in every post
- Scheduled Times: Optimal posting times for target audience
- Campaign Tracking: UTM parameters added to links (if applicable)
- Approval: Posts reviewed by team (if required)
Output Format
Generate posts as YAML files following this structure:
---
platform: twitter
scheduled_time: 2025-01-15T14:00:00Z
source_content:
path: /content/blog/2025/my-post.md
url: https://blog.example.com/my-post
title: "My Blog Post Title"
is_thread: true
thread_length: 5
thread_id: blog-promo-my-post-2025-01
hashtags:
- DevOps
- CloudNative
campaign: Q1-blog-promotion
target_audience:
- devops-engineers
- platform-engineers
post_structure: thread
---
Iteration and Optimization
After publishing, track:
- Engagement Metrics: Which platform drove most traffic?
- Hook Performance: Which opening lines got most engagement?
- Timing: Did posting times match audience activity?
- Format: Did threads outperform single posts?
- Visuals: Did posts with images get more clicks?
Use these insights to refine future blog-to-social adaptations.
Example Prompts for AI Assistance
For Thread Generation
Convert this blog post into a 5-tweet Twitter thread that:
- Opens with a surprising statistic from the post
- Breaks down the 3 main arguments
- Ends with a call to action linking to the full post
- Uses a conversational, punchy tone
- Includes 2 relevant hashtags
Blog URL:
Target audience:
Key message:
For LinkedIn Post
Rewrite this blog post as a LinkedIn thought leadership post that:
- Opens with a personal story (2-3 sentences)
- Highlights 3 key insights with "→ Why it matters" explanations
- Uses a professional but authentic tone
- Stays between 1200-1500 characters
- Ends with an engagement question
- Includes 3-5 relevant hashtags
Blog URL:
Target audience:
Personal angle:
For Multi-Platform Batch
Adapt this blog post for Twitter (thread), LinkedIn (single post), and Mastodon (thread):
Blog URL:
Key points:
Target audience:
Campaign:
For each platform:
- Respect character limits and cultural norms
- Use platform-appropriate hashtags
- Include alt text for any images
- Add content warnings where needed (Mastodon)
- Optimize tone for each platform's audience